The option to install WordPress plugins and further expand its functionality and usefulness has long been one of the best features of the platform. It’s even helped WordPress stay evergreen, by allowing it to evolve with the times. For example, as social networks like Facebook, Twitter, Instagram and many others become more popular, support for them was quickly baked in thanks to third-party plugins and various software add-ons.
Today, one of the most popular social platforms is Pinterest. There are more than 70 million users on the platform and it’s still growing. Every day, more people sign up to share media and content through their personal pinboards. It’s also become an incredibly viable platform for business and web marketing. Thousands of brands are already using it on a regular basis to reach out to their customers.
It makes sense then, that you would want to incorporate support for Pinterest on your WordPress-powered site or blog. After all, a recent study shows Pinterest was responsible for 7.17% of all social media referral traffic to websites. With those statistics, it was second only to Facebook, which is more than impressive. It just goes to show that if you’re not already active on Pinterest, you need be.
SEE ALSO: Free WP Social Sharing Plugins
To help out, I’ve compiled a list of the ten best WordPress plugins for Pinterest.
1. Pinterest Automatic Pin ($15)
The Pinterest Automatic Pin plugin is actually pretty simple, and yet it’s incredibly useful. It’s designed to automatically pin any content you publish through WordPress on your Pinterest account. You can also schedule content to publish at a certain time on both WordPress and Pinterest.
You don’t have to worry about posting content to the wrong board, either; there’s plenty of customization support, including an automatic board detection feature. The idea behind this plugin is that after you install it, you can just let it run in the background.
It is a premium plugin, which means it will set you back $15 if you decide to use it. However, there are no limitations once it’s installed. Once it’s all set up, you can automatically pin a never-ending supply of images and content through WordPress. How’s that for automation?
SEE ALSO: Auto Publish WP Posts To Social Profiles
2. Pinterest Pin It Button for Images
The Pinterest Pin It Button for Images is also a pretty simple plugin. There are no bells, whistles or frills. All it does is add a “pin it” button over your images, appearing when viewers hover over them. This allows you to keep the traditional “pin it” button out of your post itself – after all, when you want to pin something you probably have a specific image in mind already. With this plugin it appears right over the top of an image and works exactly like you’d expect. It also happens to be free, which is always a plus!
3. jQuery Pin It Button for Images
The jQuery Pin It Button for Images works just like the plugin above, with one exception: it offers quite a bit more customization. While it too places a Pinterest “pin it” button above images that show up on hover, you can change the way the button looks, functions and more. Use this plugin if you are comfortable doing a little bit of customization.
You can alter link descriptions, choose which pictures should be ignored by the button itself, and even disable the button on specific posts or images. You can also adopt it to use your own custom button design, which means you can replace the stock Pinterest “pin it” button if you prefer something larger, more stylish, or that better fits your theme.
4. Pinterest Verify
One of the nice things about using Pinterest for business or marketing is that it includes a suite of analytics tools built-in. Unfortunately, your site needs to be verified before you can gain access to useful analytics data.
The Pinterest Verify plugin allows you to verify your website with the ease of a simple plugin, granting you direct access to those aforementioned free analytic tools. It also displays the Pinterest verified check mark to users, letting them know your website or blog is trusted.
It works by inserting a unique meta tag on your front page, one required by Pinterest in order to receive the verified label. That’s all!
5. Pinterest for Galleries
When you use WordPress’ native galleries feature in combination with one of the Pinterest pin it plugins for images, the button will not show up. The Pinterest for Galleries plugin will place the pin it button below each thumbnail in a gallery. It allows you to make use of those attractive galleries without sacrificing your valuable Pinterest pin it button.
Unfortunately, the developers state it will not work with the third-party NextGen Gallery or most other custom gallery plugins, so keep that in mind if your site uses those.
6. Pinterest Block
In some cases, you may not want a particular page, post or image to be pinned on Pinterest. Resourceful users can always use the direct link, even if there’s no “pin it” button available. To thwart that, you can use the Pinterest Block plugin in order to prevent posts and pages of your choosing from showing up on the platform.
It uses the official meta tag offered by Pinterest to block the related content. With it you can block things like specific pages, posts, your blog home page, archives, images and more. It’s remarkably simple, just install the plugin and you’re good to go.
7. Pinterest Marklet Pro ($5)
The Pinterest Marklet Pro plugin installs a small hovering menu on your blog or website just like the one that appears on your browser when you install the bookmarklet. Functionally, it allows visitors to quickly pin any image, page, post or piece of content on their boards. It’s extremely customizable, with several button styles to choose from, an option to choose where it appears and more. By default, it remains in the bottom right corner of the browser window and scrolls with the viewer as they move down or up the page.
This is a premium plugin, but at $5 it’s not going to set you back that far.
8. Alpine Photo Tile for Pinterest
Ever wanted to take photos or media from your Pinterest board and stylishly embed them on a page or blog post? The Alpine Photo Tile for Pinterest plugin allows you to do just that! It takes the specified Pinterest content and displays it in either a sidebar, post or page via a unique gallery view. Your most recent Pinterest pins show up on your site exactly where you want them to. You can choose from a variety of gallery configurations to achieve exactly the look you want.
It also employs shortcodes so you can easily include the widget anywhere on your site with a simple command. It uses jQuery scripts in the background to achieve functionality so keep that in mind.
You don’t have to worry about site performance suffering, either, because the plugin employs a cache and storage feature for improved loading times.
9. Pretty Pinterest Pins
The Pretty Pinterest Pins plugin does something a little different from similar add-ons out there. Sure it pulls your most recent Pinterest pins and content and displays it all on your site. What it also does is include any captions and related links, all the while making them look attractive. You see, most similar plugins avoid reeling in captions and links altogether because things can get pretty ugly when you include them.
With this plugin, you can also specify which boards to pull content from, leaving out unwanted boards entirely. You can specify the number of total pins to display, and you can also hide the image captions if you wish to leave those out. There are a few other handy customization options too, like the choice to display a “follow me on Pinterest” button underneath each of your pins.
10. Pinterest RSS Widget
The Pinterest RSS Widget is yet another plugin that allows you to display your most recent pins on your website or blog. Of particular note here is the fact that you can display your content in a compact widget, in your site’s sidebar. If you use widgetized footers and headers, you could also place the recent pins widget there, as well.
As an added bonus, if you have this plugin installed you can also display the recent pins widget anywhere else on your blog or site with simple shortcode.
These plugins are all very easy to set up and get started with, and will be great for building up your Pinterest community. Be sure to give some of these a try, especially if you are in an industry where Pinterest is popular.
Got a favorite plugin I didn’t mention above? Share it in the comments!